MANILA: Despite being a relative newcomer in the local automotive industry, Chery Auto Philippines was able to thrive — growing its dealership network amid the COVID-19 pandemic.
Since its arrival in the Philippines in November 2019, Chery has registered a rapid expansion in its nationwide dealership network. Just two months after its launch, Chery Auto Philippines has opened 14 dealerships all over the country.
Although the whole country has been facing the challenges brought on by the pandemic, Chery Auto Philippines was able to develop its sales outlets into full dealerships that handle vehicle sales, spare parts, and service. Within a year, the brand was able to extend its reach to Alabang, Marilao, Bacoor, Cainta, Pasong Tamo, GMA Cavite, Quezon Avenue, Davao, La Union, North EDSA, Pasig, Talisay Cebu, Cagayan de Oro, and Iloilo. Chery had also inaugurated full dealerships in Bacolod and General Santos last year.
Chery Auto Philippines welcomed 2021 with two new full dealerships in Camarines Sur and Santa Rosa, Laguna. In just 16 months in the local market, Chery was able to open a total of 18 full dealerships all over the country.
The sustained growth of the Chery dealership network in the country proves the brand’s strength and stability that are gaining the trust of Filipino car buyers.
Last January, Chery released the all-new Tiggo 7 Pro subcompact SUV which quickly sold out in less than a month. Because many Filipinos are looking forward to experience the Tiggo 7 Pro’s state-of-the-art features, Chery still continues to receive reservations for the next batch of shipment.
To ensure a worry-free ownership, Chery offers industry-leading warranties for every vehicle purchase. This includes the 10-year or one million-km engine warranty, five-year general vehicle warranty, three-year free preventive maintenance service (PMS) promo package, and three-year roadside assistance.
Chery Auto Philippines also acknowledges its local dealers for helping the brand to create a reputable and trusted image in the local automotive industry. Most Chery dealers have more than 50 years of experience in handling multi-brand operations and employ over 1,000 personnel for the Chery brand. These dealers include some of the prominent and leading dealership groups in the industry like the Autohub Group, San Juan Group, Chiongbian Group, Magnet Motors Corp., Gateway Group, A&B United (Iloilo), Antara Ventures Inc., and Angcore Group.
The partnership of Chery with big-time multi-brand dealers proves the latter’s trust in the Chinese carmaker, its value-packed crossover model lineup, as well as the potential of the brand and the United Asia Automotive Group, Inc. team behind it.
To learn more about Chery Auto Philippines, follow its official social media pages: Chery Auto Philippines on Facebook and @cheryautophilippines on Instagram. For inquiries, call the 24/7 Chery Auto Philippines hotline at (0917) 552 4379.
Source: 2021, March 29. Chery PH Dealership Network Continues To Grow Amid Pandemic. Retrieved from Zigwheels.ph. Authored by Hazel Nicole Carreon